Our Focus
VISION
MISSION
CORE VALUES
1. Customers – “We’ll listen, and we’ll respond”
From its inception, Rayacom has focused on providing solutions based on the customer’s requirements. As a result, our catalogue is composed of products based on what our customers want. By listening to our customers, we can identify what products or services sell best and develop solutions that allow us to optimize our sales.
By consistently placing the customer’s interests first, we can take responsibility for every customer’s complete satisfaction.
2. Build a positive team, train, and grow
We believe our continued success lies in teamwork and the opportunity each team member has to learn, develop and grow. Therefore, we are committed to training, retaining, and attracting the best people.
“Sometimes, you pause and take a step back to go forward. We will never get there if you are too busy to pay attention to the basics that got us here. We need to build the system, train, and then replicate.”
3. Every Problem has a Solution
Rayacom’s continued growth lies in our ability to solve problems and overcome any obstacles that we run into. We believe that there is always a solution to every problem. Our team is known as “solution providers.” If our price point in the marketplace is not competitive, we will find a solution to become more competitive.
To that end, Rayacom is constantly pursuing a strategy to refine our business and become the leader in the marketplace.
4. Be Obsessed with Detail
In our industry training, yourself to be detailed is fundamental to success. Overlook and oversee everything with a second eye to prevent mistakes. The more detailed you are, the fewer the mistakes there are, which can be costly not only to the company’s profit margins but could also be the success driver to repeat business.
5. Have a Passion for Winning
We have a passion for winning in everything we do. We are committed to operational excellence, superior customer experience, and leading in the markets we serve, and we are known as a great company and a great place to work.
6. Always deliver more than expected
“Great Just Isn’t Good Enough.”
Rayacom does not accept being the best as an endpoint but as a starting point. Through innovation and iteration, Rayacom takes something that works well and improves upon it in unexpected ways. We strive always to be ahead of our competitors and, in the end, set the standards in the industry. This constant dissatisfaction with the way things ultimately becomes the driving force behind our success.
7. Don’t Be Stagnant
Change is life. Stagnation is death. If you don’t change, you die. It’s that simple. It’s that scary.
8. Frugality
Accomplish more with less. Constraints create resourcefulness, self-sufficiency, and invention.
Three qualities to look for when hiring a new team member:
● Integrity
● Intelligence
● Energy